46,094.
That’s
how many times I’ve been asked “Where
can I find
hot product ideas to write about in my next eBook?”
Really.
I’ve been keeping count. :o)
OK,
so it’s probably not quite that many times,
but you get
the idea.
I
get asked that question a LOT.
And
so, I’ve decided to share my favorite “idea
hangouts”.
That’s right … “idea hangouts.”
It’s been my experience
that there are specific places where hot product
ideas are
always gathered. I call them “idea hangouts.”
***
Idea Hangout #1 ***
One
of the “idea hangouts” that I’ve
identified is
Amazon.com.
Amazon.com
is the web’s largest bookstore.
It’s
also a community center for new product ideas.
I use
it as one of my top brainstorming resources. Again
and
again I visit this site to come up with topics
to write
about.
What
makes Amazon.com so useful as a research tool
for
getting new ideas is their searchable database
of books.
There are thousands of great ideas lurking in
there if you
just know how to use it.
And
that’s what I’m here for. :o)
I’m
going to show you how to find hot product ideas
with
Amazon.com anytime you want.
It’s
really a matter of three simple steps …
STEP
01 : >>> Decide Upon A Broad Category.
When
brainstorming ideas, you must begin with a broad
category
to work with. Some examples might be: weight loss,
marketing, dating, travel, baseball.
So,
you need that ahead of time. Figure out a broad
subject
that you know is popular (I.E. You know that losing
weight
is ALWAYS going to be a popular subject, as is
“making
money.”).
As
an example for this article, I’m going to
choose GOLF.
STEP
02 : >>> Search Amazon’s Database.
After picking
your broad topic to research, it’s time
to visit Amazon.com.
Specifically,
you’re going to SEARCH their database of
books they are selling.
Upon
arriving at their site, locate their SEARCH form.
At
the time of this writing, it was in the upper
left hand
corner of their main page. Pull the menu down
and select
BOOKS from the options.
In
the space provided, type in whatever broad category
you
chose. I’d type in “Golf”. (You
don’t need quotation marks)
If
you did indeed start with a broad category, then
hundreds
(or even thousands) of book listings should appear
as a result
of the search.
STEP
03 : >>> Brainstorm Ideas From The Listings.
Let the
brainstorming session begin! Now it’s time
to look at the
books that are listed and write down as many possible
ideas
as you can find.
Look
for the different TYPES of books written about
the
subject, identifying different THEMES, STYLES
and
SUBCATEGORIES.
Let’s
look at an example …
When
I searched for “Golf”, I was able
to immediately spot
dozens of great ideas. Here are a handful …
1.
Becoming a better golfer. There are many golf
books
available in this area, covering everything from
“A-Z of Golf
Shots” to specific topics such as “Improving
Your Short
Game.” There were lots of different themes
from “learning
to break 100” to “shaving 10 shots
off your score” to “7
shots that will change your golf game forever.”
2.
Guides to Golf Courses. Again, we have many different
ideas here. Specific golf guides like “Florida
golfing”,
“golfing in Tennessee” and “golfing
the Robert Trent Jones
trail” appear, as well as books on “the
best golf courses in
America,” “best kept secrets: great
golf courses you’ve
probably never played,” and “golf
vacation guides.”
3.
Profiting from Golf. More ideas pour in with “opening
a
golf repair business,” “becoming a
golf retailer,” “learning
how to caddy” and “buying & selling
used golf clubs.”
What about “running an online golf auction”,
“organizing a
golf tournament for profit” or even “writing
information
products about golf!”
4.
Golf and Business. There are millions of dollars
in
business deals negotiated on the golf course every
single
year. And there are books available to teach folks
how to get
it done. “How to negotiate business deals
during golf
outings,” “Legal golf tax deductions
for businesspeople,”
and “business seminars and golf: how to
mix training and
fun for maximum profit” are just a few more
ideas worth
exploring.
5.
Golf Products. My, my, my there are so many ideas
floating around in here! Everything ranging from
reviews of
the latest golf equipment to ratings of golf courses
to
discounts on golf packages. Resource guides to
finding the
best deals on golfing products, how to negotiate
discounts,
and how to find the best products for your specific
golf game
also come to mind as product ideas.
One
Broad Category (Golf)
+ Amazon.com Searchable Database of Books
= 28 Potential Product Ideas
See
how easy that was? I found TWENTY-EIGHT potential
new product ideas (and there were MANY MORE that
I
didn’t mention in this article) from a simple
brainstorming
exercise using ONE “idea hangout.”
There’s
got to be a best-seller in that bunch somewhere.
And certainly with a little “mix -n- match”
I can come up
with a hit product with these ideas.
Not
bad, eh?
So,
now it’s YOUR turn. It’s a simple
system for coming up
with product ideas anytime you want.
Like
right now.
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Jimmy D. Brown is the author of "Small Reports
Fortune" - if
you can write 7-15 page small reports, you can
earn a living
online working just a few hours each week from
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Look for his EXCLUSIVE formula "Creating
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With Small Reports" by clicking
here.
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